C-SPAN and the art of the broadcast interview

by Gregory on October 5, 2011

As a print reporter, I can usually get away with long, rambling questions that start out heading one direction, take a few detours down blind alleys of irrelevance, and end up somewhere else entirely. I can be conversational, even to a fault. I can interrupt without appearing too rude. I can even ask the proverbial stupid question with impunity — since I’m both interviewer and the writer, and your question isn’t the story anyway.

But broadcast Q & A’s  – especially “live” interviews — have a completely different dynamic. You want your questions to be short, but you also need to establish a context for the viewer. You want to let the guest have his say, but you also want to keep him off his talking points. You want to be prepared, but also allow the interview go wherever it leads.

That was my thought process last weekend, when C-SPAN asked me and Roll Call’s Steven T. Dennis to interview Rep. Chris Van Hollen, D-Md., for its signature “Newsmakers” show:

This was my first appearance on C-SPAN, a sort of rite of passage for Washington reporters. (And frankly, I wasn’t their first choice for the Van Hollen interview.) I’ve been watching C-SPAN since I was in college, and I like to think C-SPAN founder Brian Lamb has been an influence on my career.

Lamb’s interviewing style,especially on shows like “Booknotes” and “Q & A,” was straightforward and non-confrontational: “Where were you born?” “Who are your parents?” “Why did you write this book?” “Who do you admire?” Those may seem like simple questions, but sometimes those are the most revealing (e.g. Roger Mudd: “Why do you want to be president?”).

At the other extreme is the late Tim Russert, of NBC’s “Meet the Press.” His well-prepared questions and follow-ups were meticulously designed to probe every inconsistency, ferret out hypocrisy and  demonstrate a candidate’s thoughtfulness and mastery of the issues. I have all the respect in the world for Russert — and my Sunday mornings aren’t the same without him — but I tend think a good interview should be more conversation than cross-examination.

I tried, with varying degrees of success, to pin down Van Hollen on who’s lobbying the “supercommittee,” the closed-door negotiations, where he’s willing to compromise and whether President Obama is responsible for the state of the economy. Alas, I don’t think the interview made much news.

Next time, perhaps, I’ll bring just a little more of the Russert.

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John G. Cole, 1949 – 2011

by Gregory on February 26, 2011

John G. Cole

John G. Cole

For one night in 1993, it seemed that my newspaper reporting career would be tragically short-lived. If not for John Cole giving me a second chance, I probably wouldn’t still be in journalism and certainly not at USA TODAY.

Cole was the editor of the first newspaper I ever worked for. Earlier today, friends and colleagues gathered at a memorial service in Avon Lake, Ohio to remember Cole, who died unexpectedly this month at age 61.

Most of what I have to say has already been quoted in the many obituaries (Lorain Morning Journal, Cleveland Plain Dealer, Elyria Chronicle-Telegram) and columns (Richard Osborne, Andy Young) written about Cole’s passing.

Osborne glosses over the embarrassing details, but it’s true that Cole once fired me. He later told a colleague, ”Do you know the two best decisions I’ve ever made in this job? The first was firing Korte. The second was re-hiring him.” [click to continue…]

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Story behind the story: ‘Earmarks to Nowhere’

January 10, 2011

Last week, USA TODAY published an investigation into orphan earmarks — the $13 billion in highway spending directed by members of Congress to pet projects but never spent. In all, we found that nearly a third of highway earmarks over the past 20 years have gone unspent. First, let me give to Cezar what is [...]

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Hamilton County Auditor precinct map: Rhodes vs. Brinkman

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Despite the Republican wave, Hamilton County Auditor Dusty Rhodes held on to traditional Democratic strongholds to win re-election.

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Journalism students: Please don’t do this

November 2, 2010

A short rant about the misuse of e-mail by journalism students.

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Newspaper archives and the ‘Google fallacy’

April 5, 2010

Just because you can’t find a newspaper story with a Google search doesn’t mean it doesn’t exist.

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